Tata Curvv EV: Fantastic New Electric Coupe SUV with Competitive Pricing, Great Range, and Premium Features 2024

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The sleek and futuristic Tata Curvv EV showcased in a modern, illuminated display setting.

Tata Motors has introduced the Tata Curvv EV in India, with a starting price of ₹17.49 lakh. This new electric car combines modern design and advanced features, positioning itself as an attractive option in the electric vehicle market. This competitive pricing positions the electric SUV attractively in the market, making it an appealing option for potential buyers. For the top model, the price goes up to Rs 21.99 lakh (ex-showroom). Booking for Tata Curvv EV will start on August 12. The company has also announced that test drives will begin on August 14, 2024.

Tata Motors’ Curvv EV creates a new segment in the Indian passenger vehicle market. Until now, only luxury car manufacturers have operated in the coupe SUV space. With the launch of the Curvv EV, Tata Motors is bringing this body style to the mass market.

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The SUV coupe body style is suddenly a topic of discussion in the Indian passenger vehicle market. Tata Motors has introduced the Curve EV. Renault has also introduced its Basalt coupe SUV in the country just a few days ago. Interestingly, the Tata Nexon features a sloping roof design. This applies to both its ICE and EV versions. However, the Tata Curvv EV has taken it to a whole new level. It adopts an SUV coupe body style.

Tata Curvv EV Specifications Features Details

How is the look and design

The Tata Curvv EV closely follows the design philosophy of Tata’s recent electric cars. Including the Nexon EV and Punch EV, Tata’s new Curvv EV distinguishes itself with a striking, modern design. Its unique aesthetics and advanced features make it a standout addition to Tata’s lineup of electric vehicles. It differentiates itself in the electric vehicle market with its distinctive aesthetics and advanced features. The front profile features a sleek LED bar. This bar spans the entire width of the vehicle, giving it a futuristic and cohesive appearance. The design is both sculpted and robust. It echoes elements found in the Tata Nexon EV. However, it includes unique touches that reflect the original concept closely.

From the side, the Tata Curvv EV shows a dynamic presence. It is highlighted by 18-inch alloy wheels. These wheels are positioned within square wheel arches, which have black cladding. The coupe-like sloping roofline enhances its sporty look. It also emphasizes its aerodynamic design. With a ground clearance of 190 mm, the Tata Curvv EV offers a practical balance. This balance exists between style and off-road capability.

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The rear view is equally impressive. The Tata Curvv EV features a sleek LED light bar that serves as a modern taillight. This design element enhances its contemporary look and helps the vehicle stand out in the electric SUV market with its distinctive rear profile. This design trend is adopted globally. The thick rear bumper complements the SUV’s robust and bold look. It reinforces the vehicle’s strong character. Overall, the Tata Curvv EV’s design blends advanced aesthetics with functional elements.

This creates a visually appealing and practical electric vehicle. Notably, the Tata Curvv EV features a 35-liter storage compartment under the front hood, adding practicality and convenience to the vehicle. This practical feature adds versatility and convenience, making it easier for owners to store essential items while enhancing the vehicle’s overall functionality. It has a boot capacity of 500 liters.

Colour Options

The Tata Curvv EV will be available in five colour options. These include Virtual Sunrise, Pure Grey, Pristine White, Flame and Empowered Oxide. Each colour brings a unique look to the vehicle. Drivers can choose their preferred style based on personal taste. Tata Motors has launched the Tata Curvv EV Electric SUV in India, with prices starting at ₹17.49 lakh. This new model offers a blend of stylish design and innovative features, making it a notable entry in the electric vehicle market.

Company claims strength

Meanwhile, talking about safety, the Curvv EV uses 13 percent advanced high-strength steel. Tata claims this electric vehicle can achieve a 5-star BNCAP safety rating.

The Tata Curvv EV with a 55kWh battery pack has an ARAI range of 585 km. However, Tata claims the real-world range of the electric vehicle is around 425 km. The 45kWh battery pack Curve EV has an ARAI certified distance of 502 km. Tata claims that the real-world range for the Curvv EV with this battery pack option is 350 km. This range offers a practical driving distance, making the EV suitable for both daily commutes and longer journeys.

Charging time

Tata claims that the Curvv EV will be able to charge enough to cover a distance of 150 km in 15 minutes. This is a significant feature for electric vehicle users. The Curvv EV also comes with four-stage regenerative braking. This system helps to optimize the vehicle’s range.

Interior and Features

Tata Motors has garnered a lot of attention for offering premium features in its modern cars. The Curvv EV also follows this trend. Like the company’s other EV product, the Nexon EV, the Curvv EV has a multifunction steering wheel. It features an illuminated brand logo in the center. However, the steering wheel has a unique design. The Tata Curvv EV will be available in five modes. These modes are Smart, Pure, Creative, Accomplished and Empowered.

The 12.3-inch free-standing touchscreen infotainment system enhances the cabin’s premium look. It is coupled with an all-digital instrument cluster. There is also a JBL sound system with nine speakers and a layered dashboard. The infotainment system includes Tata’s Arcade.EV.It enables passengers to access a variety of OTT platforms, enhancing the in-car entertainment experience. This feature ensures that occupants can enjoy a wide range of streaming services and content during their journeys. These include Hotstar, Prime Video and YouTube. The Tata Curvv EV also supports Spotify, Parking and more.

Battery power, motor and range

The Tata Curvv EV will be offered with two battery options – 45kWh for the Curvv.ev 45 (Curvv.ev 45) and 55kWh for the Curvv . ev 55 (Curvv.ev 55) version. Apart from this, Tata Curve EV will get a 165 bhp electric motor.

Speed

Tata claims the Tata Curvv EV can accelerate from 0 to 100 km/h in 8.6 seconds and reach a top speed of 160 km/h. These performance specifications highlight the SUV’s impressive acceleration and speed capabilities. Apart from this, the company said that the Curve EV has 25-30 percent better on-the-move acceleration than its competitors.

Variants and Price

Tata Curvv EV Creative 45 kWh Battery Pack Variant Price – Rs 17.49 lakh
The Tata Curvv EV with the 45 kWh battery pack variant is priced at ₹18.49 lakh.
Tata Curvv EV Accomplished Plus S 45 kWh Battery Pack Variant Price – Rs 19.29 lakh
Tata Curvv EV Accomplished 55 kWh Battery Pack Variant Price – Rs 19.25 lakh
The Tata Curvv EV Accomplished Plus S with a 55 kWh battery pack is priced at ₹19.99 lakh.
Tata Curvv EV Empowered Plus 55 kWh Battery Pack Variant Price – Rs 21.25 lakh
Tata Curvv EV Empowered Plus A Variant Price – Rs 21.99 lakh
All these are ex-showroom prices.

Here’s a table summarizing the variants and prices of the Tata Curvv EV:

VariantBattery PackPrice (Ex-Showroom)
Tata Curvv EV Creative45 kWh₹17.49 lakh
Tata Curvv EV Accomplished45 kWh₹18.49 lakh
Tata Curvv EV Accomplished Plus S45 kWh₹19.29 lakh
Tata Curvv EV Accomplished55 kWh₹19.25 lakh
Tata Curvv EV Accomplished Plus S55 kWh₹19.99 lakh
Tata Curvv EV Empowered Plus55 kWh₹21.25 lakh
Tata Curvv EV Empowered Plus A₹21.99 lakh
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